@book{RossBeathMocker2019, author = {Ross, Jeanne and Beath, Cynthia and Mocker, Martin}, title = {Designed for digital : how to architect your business for sustained success}, isbn = {978-0-262-04288-8}, institution = {ESB Business School}, pages = {185}, year = {2019}, abstract = {"Designed for digital" offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on five years of research and in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.}, language = {en} }