TY  - CHAP
U1  - Konferenzveröffentlichung
A1  - Braun, Anja
A1  - Nägele, Rainer
A1  - Ohlhausen, Peter
A1  - Weigand, Juliane
A1  - Hoffmann, Simon
A1  - Brantner, Yannick
A1  - Müller, Sarah
A1  - Ebner, Ralf
A1  - Klenk, Carolin
A1  - Ruzicic, Nada
A1  - Glück, Franziska
A1  - Zythke, Patrick
T1  - Smart Innovation - How will Artificial Intelligence influence Innovation Management of (software) products?
T2  - Software Management Summit India 2021, 20-23 March 2021, Bangalore India, proceedings
N2  - Imagine a world in which the search for tomorrow's trends of (software) products is not subject to a long and laborious data search but is possible with a single mouse click. Through the use of artificial intelligence (AI), this reality is made possible and is to be further advanced through research. The study therefore aims to provide an initial overview of the young research field. Based on research, expert interviews, company and student surveys, current application possibilities of AI in the innovation process (defined as Smart Innovation), existing challenges that slow down the further development are discussed in more detail and future application possibilities are presented. Finally, a recommendation for action is made for business, politics and science to help overcome the current obstacles together and thus drive the future of Smart Innovation.
KW  - artificial intelligence
KW  - innovation process
KW  - smart innovation
KW  - digitalization
KW  - innovation
KW  - innovation management
KW  - software product management
Y1  - 2021
UN  - https://nbn-resolving.org/urn:nbn:de:bsz:rt2-opus4-34905
U6  - https://doi.org/10.34645/opus-3490
DO  - https://doi.org/10.34645/opus-3490
SP  - 1
EP  - 15
S1  - 15
PB  - Hochschule Reutlingen
CY  - Reutlingen
ER  -