@article{Herzog2015,
  author    = {Herzog, Bodo},
  title     = {Quantum model of decision-making in economics},
  journal   = {Journal of quantum information science},
  volume    = {5},
  issn      = {2162-5751},
  doi       = {10.4236/jqis.2015.51001},
  institution = {ESB Business School},
  pages     = {1 -- 5},
  year      = {2015},
  abstract  = {The paper designs a quantum model of decision-making (QMDM) that utilizes neuroscientific evidence. The new model provides both normative and positive implications to economics. First, it enhances the study of decision-making which is an extension of the expected utility theory (EUT) in mathematical economics. Second, we demonstrate how the quantum model mitigates drawbacks of the expected utility theory of today.},
  language  = {en}
}