@article{SchallehnSeuringStr{\"a}hleetal.2019, author = {Schallehn, Holger and Seuring, Stefan and Str{\"a}hle, Jochen and Freise, Matthias}, title = {Defining the antecedents of experience co-creation as applied to alternative consumption models}, journal = {Journal of service management}, volume = {30}, number = {2}, issn = {1757-5818}, doi = {10.1108/JOSM-12-2017-0353}, institution = {Texoversum}, pages = {209 -- 251}, year = {2019}, abstract = {Purpose - The purpose of this paper is to propose a conceptual framework of experience co-creation that captures the multi-dimensionality of this construct, as well as a research process for defining of the antecedents of experience co-creation. Design/methodology/approach - The framework of experience co-creation was conceptualized by means of a literature review. Subsequently, this framework was used as the conceptual basis for a qualitative content analysis of 66 empirical papers investigating alternative consumption models (ACMs), such as renting, remanufacturing, and second-hand models. Findings - The qualitative content analysis resulted in 12 categories related to the consumer and 9 related to the ACM offerings that represent the antecedents of experience co-creation. These categories provide evidence that, to a large extent, the developed conceptual framework allows one to capture the multi-dimensionality of the experience co-creation construct. Research limitations/implications - This study underscores the understanding of experience co-creation as a function of the characteristics of the offering - which are, in turn, a function of the consumers' motives as determined by their lifeworlds - as well as to service design as an iterative approach to finding, creating and refining service offerings. Practical implications - The investigation of the antecedents of experience co-creation can enable service providers to determine significant consumer market conditions for forecasting the suitability and viability of their offerings and to adjust their service designs accordingly. Originality/value - This paper provides a step toward the operationalization of the dimension-related experience co creation construct and presents an approach to defining the antecedents of experience co-creation by considering different research perspectives that can enhance service design research.}, language = {en} }