@article{ShenChoiLiuetal.2024,
  author    = {Shen, Bin and Choi, Tsan-Ming and Liu, Na and Zhao, Li and Str{\"a}hle, Jochen},
  title     = {Editorial: Fashion supply chain management during and after the COVID-19 global pandemic},
  journal   = {Journal of fashion marketing and management},
  volume    = {28},
  number    = {4},
  issn      = {1361-2026},
  doi       = {10.1108/JFMM-07-2024-356},
  institution = {Texoversum},
  pages     = {605 -- 609},
  year      = {2024},
  abstract  = {Based on the published four papers in this special issue, new managerial insights into fashion supply chain management during and after COVID-19 global pandemic are obtained. During the COVID-19 pandemic, omni-channel retailing, quick response, mixed production strategies, collaboration with e-tailers, having a balance between safety features and luxury desirability, risk management, and producing "safe" designs are effective strategies to cope with COVID-19. After COVID-19, the strategies including customer relationship management, demand forecasting and inventory planning, sustainable practices, network collaboration, inter-organizational sharing, and buyer-supplier relationships are crucially important for business recovery and growth.},
  language  = {en}
}