TY  - JOUR
U1  - Wissenschaftlicher Artikel
A1  - Kneip, Petra
A1  - Tullius, Gabriela
A1  - Zierow, Larissa
A1  - Müller, Yvonne
T1  - Gewinnung professoralen Personals durch datengetriebene Personas
JF  - Personal- und Organisationsentwicklung in Einrichtungen der Lehre und Forschung
N2  - This paper explores the application of People Analytics in
recruiting professors for universities of applied sciences. Using data-driven personas, the research project aims to identify and communicate the different paths and connections leading candidates to a professorship. The authors introduce the concept of personas, describe the underlying data source and derive an example for the current project.
Y1  - 2024
UR  - https://www.universitaetsverlagwebler.de/_files/ugd/7bac3c_f0d8c1bbe0ce4166b082dbe5347e0d7f.pdf
SN  - 1860-3033
SS  - 1860-3033
VL  - 18
IS  - 3+4
SP  - 121
EP  - 125
S1  - 5
PB  - Universitätsverlag Webler
CY  - Bielefeld
ER  -