@article{SchmaehHaemmerleKolbetal.2019, author = {Marco Schm{\"a}h and Anne H{\"a}mmerle and Marie Kolb and Katrin Kurz and Burak Okkuscu and Massimo Solarino and Kathrin Strehl}, title = {Der deutsche Mittelstand – Aufbruch in das digitale Zeitalter? Teil 2: Quo vadis?}, journal = {Marke 41 : das neue Journal f{\"u}r Marketing}, number = {2}, pages = {68 -- 74}, url = {https://www.marke41.de/index.php/archiv/pdf}, year = {2019}, }