TY  - JOUR
U1  - Zeitschriftenartikel, wissenschaftlich - begutachtet (reviewed)
A1  - Hackbarth, André
A1  - Madlener, Reinhard
T1  - Willingness-to-pay for alternative fuel vehicle characteristics : a stated choice study for Germany
JF  - Transportation Research : Part A, Policy and practice
N2  - In the light of European energy efficiency and clean air regulations, as well as an ambitious electric mobility goal of the German government, we examine consumer preferences for alternative fuel vehicles (AFVs) based on a Germany-wide discrete choice experiment among 711 potential car buyers. We estimate consumers’ willingness to-pay and compensating variation (CV) for improvements in vehicle attributes, also taking taste differences in the population into account by applying a latent class model with 6 distinct consumer segments. Our results indicate that about 1/3 of the consumers are oriented towards at least one AFV option, with almost half of them being AFV-affine, showing a high probability of choosing AFVs despite their current shortcomings. Our results suggest that German car buyers’ willingness-to-pay for improvements of the various vehicle attributes varies considerably across consumer groups and that the vehicle features have to meet some minimum requirements for considering AFVs. The CV values show that decision-makers in the administration and industry should focus on the most promising consumer group of ‘AFV aficionados’ and their needs. It also shows that some vehicle attribute improvements could increase the demand for AFVs cost-effectively, and that consumers would accept surcharges for some vehicle attributes at a level which could enable their private provision and economic operation (e.g. fast-charging infrastructure). Improvement of other attributes will need governmental subsidies to compensate for insufficient consumer valuation (e.g. battery capacity).
KW  - discrete choice
KW  - stated preferences
KW  - latent class model
KW  - electric mobility
KW  - compensating variation
Y1  - 2016
SN  - 0965-8564
SS  - 0965-8564
U6  - https://doi.org/10.1016/j.tra.2015.12.005
DO  - https://doi.org/10.1016/j.tra.2015.12.005
VL  - 85
SP  - 89
EP  - 111
S1  - 24
PB  - Elsevier
CY  - Amsterdam
ER  -