@incollection{BugBernd2020,
  author    = {Peter Bug and Melina Bernd},
  title     = {The future of fashion films in augmented reality and virtual reality},
  booktitle = {Fashion and film : moving images and consumer behavior},
  editor    = {Peter Bug},
  isbn      = {978-981-13-9542-0},
  doi       = {10.1007/978-981-13-9542-0\_14},
  year      = {2020},
}