@article{SchmaehGutsche2016, author = {Marco Schm{\"a}h and J{\"o}rg Gutsche}, title = {Die M{\"a}r von der Instantmotivation}, journal = {Sales management review}, volume = {2016}, number = {2}, pages = {70 -- 75}, url = {https://www.springerprofessional.de/die-maer-von-der-instantmotivation/10004210\#}, year = {2016}, }