TY  - CHAP
U1  - Buchbeitrag
A1  - Strähle, Jochen
A1  - Köhneke, Lukas
T1  - How digital changed the music industry
T2  - Fashion & music
N2  - This article aims to point out main changes of the music industry since the advent of the Internet and how the fashion industry can learn from it. Different factors are researched with a birds-eye perspective by conducting a literature review. The results are limited by the availability of sources and the implications are based on a theoretical foundation. For further research the conclusions drawn for the fashion industry have to be proven empirically. After reading the paper, the reader has rather an overview of the changed circumstances and how the music industry reacted than deep knowledge in each field. More specifically, this paper gives an overview of the changed circumstances due to digitalisation and how the music industry reacted within. As both the fashion and music industry have their similarities, they are limited in their comparability, since fashion products cannot be fully digitalized like a music record. The fact that the music industry had to reinvent itself rapidly to adopt new possibilities and chances results from the article. To make use of the sustainability trend and to build communities in order to include them in the creation process are the major suggestions for the fashion industry.
KW  - fashion
KW  - music
KW  - digital
KW  - streaming
KW  - sharing economy
Y1  - 2018
SN  - 978-981-10-5637-6
SB  - 978-981-10-5637-6
SN  - 978-981-10-5636-9
SB  - 978-981-10-5636-9
U6  - https://doi.org/10.1007/978-981-10-5637-6_11
DO  - https://doi.org/10.1007/978-981-10-5637-6_11
SP  - 201
EP  - 221
S1  - 21
PB  - Springer
CY  - Singapore
ER  -