TY  - JOUR
U1  - Zeitschriftenartikel, wissenschaftlich - begutachtet (reviewed)
A1  - Mocker, Martin
A1  - Ross, Jeanne
A1  - Beath, Cynthia
T1  - How companies use digital technologies to enhance customer offerings - summary of survey findings
JF  - Working papers / Center for Information Systems Research
N2  - Digital technologies are transforming how companies do business. Social, mobile, analytics, cloud, and the Internet of Things - which together we refer to as SMACIT - along with artificial intelligence, blockchain, and an ongoing procession of new technologies create new capabilities : specifically, ubiquitous data, unlimited connectivity, and massive, affordable processing power.
Y1  - 2019
UR  - https://cisr.mit.edu/publication/MIT_CISRwp434_Designed4DigitalSurveyReport_MockerRossBeath
IS  - 434
SP  - 1
EP  - 14
S1  - 14
PB  - Center for Information Systems Research
CY  - Cambridge, MA
ER  -