@article{HomburgWielgosKuehnl2019, author = {Christian Homburg and Dominik Wielgos and Christina K{\"u}hnl}, title = {Wie die digitale Transformation gelingen kann}, journal = {Absatzwirtschaft}, number = {6}, pages = {64 -- 69}, url = {https://www.wiso-net.de/toc\_list/ASW/2019/DT\%3D20190521\%20AND\%20\%226\%22.HN./Heft\%2B6\%2B\%252F\%2B2019/ASW?max=25\&offset=25}, year = {2019}, }