@inproceedings{MuenchTrieflingerLang2019,
  author    = {J{\"u}rgen M{\"u}nch and Stefan Trieflinger and Dominic Lang},
  title     = {DEEP : the product roadmap maturity model : a method for assessing the product roadmapping capabilities of organizations},
  booktitle = {IWSiB '19 : proceedings of the 2nd SIGSOFT International Workshop on Software-Intensive Business - Startups, Platforms, and Ecosystems : 2019, Tallinn, Estonia},
  editor    = {Kari Smolander},
  pages     = {19 -- 24},
  doi       = {10.1145/3340481.3342733},
  year      = {2019},
}