TY  - CHAP
U1  - Konferenzveröffentlichung
A1  - Trieflinger, Stefan
A1  - Petrik, Dimitri
A1  - Herzwurm, Georg
A1  - Münch, Jürgen
T1  - Aligning platform ecosystems through product roadmapping: systematic mapping study and research agenda
T2  - 2022 48th Euromicro Conference on Software Engineering and Advanced Applications (SEAA), 31 August - 2 September 2022, Gran Canaria, proceedings
N2  - Providing a digital infrastructure, platform technologies foster interfirm collaboration between loosely coupled companies, enabling the formation of ecosystems and building the organizational structure for value co-creation. Despite the known potential, the development of platform ecosystems creates new sources of complexity and uncertainty due to the involvement of various independent actors. For a platform ecosystem to succeed, it is essential that the platform ecosystem participants are aligned, coordinated, and given a common direction. Traditionally, product roadmaps have served these purposes during product development. A systematic mapping study was conducted to better understand how product roadmapping could be used in the dynamic environment of platform ecosystems. One result of the study is that there are hardly any concrete approaches for product roadmapping in platform ecosystems so far. However, many challenges on the topic are described in the literature from different perspectives. Based on the results of the systematic mapping study, a research agenda for product roadmapping in platform ecosystems is derived and presented.
KW  - product management
KW  - platform ecosystems
KW  - collaborative product roadmapping
KW  - product strategy
KW  - platform strategy
KW  - value co-creation
KW  - ecosystem strategy
Y1  - 2022
SN  - 978-1-6654-6152-8
SB  - 978-1-6654-6152-8
U6  - https://doi.org/10.1109/SEAA56994.2022.00074
DO  - https://doi.org/10.1109/SEAA56994.2022.00074
SP  - 434
EP  - 441
S1  - 8
PB  - IEEE
CY  - Piscataway, NJ
ER  -