@article{RossBeathMocker2019,
  author    = {Jeanne Ross and Cynthia Beath and Martin Mocker},
  title     = {Digital success requires breaking old rules},
  journal   = {MIT Center for Information Systems Research : Research briefing},
  number    = {10},
  url       = {https://cisr.mit.edu/publication/2019\_1001\_BreakingRules\_RossBeathMocker},
  year        = {2019},
}