@article{Schmaeh2019, author = {Marco Schm{\"a}h}, title = {Was man vom BAUHAUS f{\"u}r das Marketing lernen kann}, journal = {Marke 41 : das neue Journal f{\"u}r Marketing}, number = {4}, pages = {42 -- 47}, url = {https://www.marke41.de/index.php/archiv/pdf}, year = {2019}, }