Initialising customer-orientated digital transformation in enterprises
- Digitisation forms a part of Industrie 4.0 and is both threatening, but also providing an opportunity to transform business as we know it; and can make entire business models redundant. Although companies might realise the need to digitise, many are unsure of how to start this digital transformation. This paper addresses the problems and challenges faced in digitisation, and develops a model for initialising digital transformation in enterprises. The model is based on a continuous improvement cycle, and also includes triggers for innovative and digital thinking within the enterprise. The model was successfully validated in the German service sector.
| Author of HS Reutlingen | Leipzig, Tanja von; Gamp, Martin; Manz, Daniel; Schöttle, Kai; Ohlhausen, Peter; Palm, Daniel |
|---|---|
| URN: | urn:nbn:de:bsz:rt2-opus4-13936 |
| DOI: | https://doi.org/10.1016/j.promfg.2017.02.066 |
| ISSN: | 2351-9789 |
| Erschienen in: | Procedia Manufacturing |
| Publisher: | Elsevier |
| Place of publication: | Amsterdam |
| Document Type: | Journal article |
| Language: | English |
| Publication year: | 2017 |
| Tag: | Industrie 4.0; continuous improvement; customer expectations; digital transformation; digitisation |
| Volume: | 8 |
| Page Number: | 8 |
| First Page: | 517 |
| Last Page: | 524 |
| DDC classes: | 620 Ingenieurwissenschaften und Maschinenbau |
| Open access?: | Ja |
| Licence (German): |  Creative Commons - Namensnennung, nicht kommerziell, keine Bearbeitung |
