Not seeing is believing - how established premium automotive manufacturers could have better identified competitive blind spots regarding Tesla's rise with qualitative system dynamics
- In this paper we claim that a competitive analysis with new players entering a market requires a specific and systems-based analysis. System dynamics provides such an approach. We infer from our study that established premium automobile manufacturers could have identified a possible threat by a newcomer like Tesla earlier with using system dynamics. In particular, we postulate that a feedback view supports decision makers to better understand the significance of competitive information and perceive information faster and more reliably.
Author of HS Reutlingen | Kapmeier, Florian; Pölz, Phlipp |
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ISBN: | 978-3-428-15193-6 |
Erschienen in: | Kybernetik und Transformation : Regelung und Kommunikation in Organisation und Gesellschaft : wissenschaftliche Jahrestagung der Gesellschaft für Wirtschafts- und Sozialkybernetik am 13. und 14. Oktober 2015 in Vallendar am Rhein. - (Wissenschaftskybernetik und Systemanalyse ; Band 31) |
Publisher: | Duncker & Humblot |
Place of publication: | Berlin |
Editor: | Sven-Volker Rehm |
Document Type: | Conference proceeding |
Language: | English |
Publication year: | 2017 |
Page Number: | 29 |
First Page: | 163 |
Last Page: | 191 |
PPN: | Im Katalog der Hochschule Reutlingen ansehen |
DDC classes: | 330 Wirtschaft |
Open access?: | Nein |