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Smart Innovation – How will Artificial Intelligence influence Innovation Management of (software) products?

  • Imagine a world in which the search for tomorrow's trends of (software) products is not subject to a long and laborious data search but is possible with a single mouse click. Through the use of artificial intelligence (AI), this reality is made possible and is to be further advanced through research. The study therefore aims to provide an initial overview of the young research field. Based on research, expert interviews, company and student surveys, current application possibilities of AI in the innovation process (defined as Smart Innovation), existing challenges that slow down the further development are discussed in more detail and future application possibilities are presented. Finally, a recommendation for action is made for business, politics and science to help overcome the current obstacles together and thus drive the future of Smart Innovation.

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Metadaten
Author of HS ReutlingenBraun, Anja; Ohlhausen, Peter
URN:urn:nbn:de:bsz:rt2-opus4-34905
DOI:https://doi.org/10.34645/opus-3490
Erschienen in:Proceedings of the Software Management Summit India 2021
Publisher:Hochschule Reutlingen
Place of publication:Reutlingen
Document Type:Conference Proceeding
Language:English
Year of Publication:2021
Tag:Artificial Intelligence; Innovation Management; Smart Innovation; Software Product Management; digitalization; innovation; innovation process
Page Number:15
First Page:1
Last Page:15
DDC classes:004 Informatik
Open Access?:Ja
Licence (German):License Logo  Creative Commons - CC BY - Namensnennung 4.0 International