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Aligning platform ecosystems through product roadmapping: systematic mapping study and research agenda

  • Providing a digital infrastructure, platform technologies foster interfirm collaboration between loosely coupled companies, enabling the formation of ecosystems and building the organizational structure for value co-creation. Despite the known potential, the development of platform ecosystems creates new sources of complexity and uncertainty due to the involvement of various independent actors. For a platform ecosystem to succeed, it is essential that the platform ecosystem participants are aligned, coordinated, and given a common direction. Traditionally, product roadmaps have served these purposes during product development. A systematic mapping study was conducted to better understand how product roadmapping could be used in the dynamic environment of platform ecosystems. One result of the study is that there are hardly any concrete approaches for product roadmapping in platform ecosystems so far. However, many challenges on the topic are described in the literature from different perspectives. Based on the results of the systematic mapping study, a research agenda for product roadmapping in platform ecosystems is derived and presented.

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Author of HS ReutlingenTrieflinger, Stefan; Münch, Jürgen
Erschienen in:2022 48th Euromicro Conference on Software Engineering and Advanced Applications (SEAA), 31 August - 2 September 2022, Gran Canaria, proceedings
Place of publication:Piscataway, NJ
Document Type:Conference Proceeding
Year of Publication:2022
Tag:collaborative product roadmapping; ecosystem strategy; platform ecosystems; platform strategy; product management; product strategy; value co-creation
Page Number:8
First Page:434
Last Page:441
DDC classes:004 Informatik
Open Access?:Nein
Licence (German):License Logo  Lizenzbedingungen IEEE