Editorial: Fashion supply chain management during and after the COVID-19 global pandemic
- Based on the published four papers in this special issue, new managerial insights into fashion supply chain management during and after COVID-19 global pandemic are obtained. During the COVID-19 pandemic, omni-channel retailing, quick response, mixed production strategies, collaboration with e-tailers, having a balance between safety features and luxury desirability, risk management, and producing “safe” designs are effective strategies to cope with COVID-19. After COVID-19, the strategies including customer relationship management, demand forecasting and inventory planning, sustainable practices, network collaboration, inter-organizational sharing, and buyer–supplier relationships are crucially important for business recovery and growth.
| Author of HS Reutlingen | Strähle, Jochen |
|---|---|
| DOI: | https://doi.org/10.1108/JFMM-07-2024-356 |
| ISSN: | 1361-2026 |
| Erschienen in: | Journal of fashion marketing and management |
| Publisher: | Emerald |
| Place of publication: | Bradford |
| Document Type: | Journal article |
| Language: | English |
| Publication year: | 2024 |
| Volume: | 28 |
| Issue: | 4 |
| Page Number: | 5 |
| First Page: | 605 |
| Last Page: | 609 |
| DDC classes: | 330 Wirtschaft |
| Open access?: | Nein |
| Licence (German): |  In Copyright - Urheberrechtlich geschützt |
