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Architecting a digital transformation at Royal Philips

  • To deliver on a digital value proposition, companies must fundamentally re-architect. In other words, they must redesign their processes, systems, roles, data, and habits to allow them to iteratively create, enhance, an replace digital offerings. This briefing examines how Royal Philips is transforming its value proposition - and its entire company - to seize the opportunities presented by digital technologies.

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Metadaten
Name:Mocker, Martin
URL:http://cisr.mit.edu/blog/documents/2018/01/18/2018_0101_philipsdigitaltransformation_rossmockervanzoelen.pdf/
Erschienen in:MIT CISR research briefing
Publisher:MIT Center for Information Systems Research
Place of publication:Cambridge, MA
Document Type:Article
Language:English
Year of Publication:2018
Volume:18
Issue:1
Pagenumber:4
First Page:1
Last Page:4
Dewey Decimal Classification:650 Management
Open Access:Nein