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Data-driven culture: a transformational framework

  • In the context of digital transformation, having a data-driven organizational culture has been recognized as an important factor for data analytics capabilities, innovativeness and competitive advantage of firms. However, the current literature on data-driven culture (DDC) is fragmented, lacking both a synthesis of findings and a theoretical foundation. Therefore, the aim of this work has been to develop a comprehensive framework for understanding DDC and the mechanisms that can be used to embed such a culture in organizations as well as structuring prior dispersed findings on the topic. Based on the foundation of organizational culture theory, we employed a Design Science Research (DSR) approach using a systematic literature review and expert interviews to build and evaluate a transformation-oriented framework. This research contributes to knowledge by synthesizing previously dispersed knowledge in a holistic framework, as well as, by providing a conceptual framework to guide the transformation towards a DDC.

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Author of HS ReutlingenSchlegel, Dennis; Wallner, Jonathan
Erschienen in:Rising like a phoenix: emerging from the pandemic and reshaping human endeavors with digital technologies ; ICIS 2023 proceedings, Hyderabad, India, December 10-13, 2023
Publisher:Association for Information Systems
Place of publication:Atlanta, GA
Document Type:Conference proceeding
Publication year:2023
Tag:data culture; data-driven culture; digital transformation
Page Number:17
First Page:1
Last Page:17
Article Number:7
DDC classes:004 Informatik
Open access?:Nein
Licence (German):License Logo  In Copyright - Urheberrechtlich geschützt