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Based on social information processing theory, this research examines whether and how an employee’s proactive personality influences intrinsic and extrinsic career growth. It also examines the mediating effects of two types of proactive behaviors (voice behavior and taking charge) and the moderating effect of a leader’s proactive personality. A sample of 307 employee-leader dyads participated in this survey. Structural equation modeling was used to test the hypotheses, and the bootstrap procedure was used to test the indirect effects. Results show that an employee’s proactive personality has significant positive effects on both intrinsic and extrinsic career growth. The mediating effect of taking charge was confirmed, while the mediating effect of voice behavior was not. Leader proactive personality weakens the relationship between employee proactive personality and the two types of proactive behaviors. Employee proactive personality is more positively related to intrinsic and extrinsic career growth via proactive behaviors when a leader’s proactive personality is low. This study extends the literature on proactive personality, proactive behavior, and career development by examining the underlying determination, mediation, and moderation mechanisms.
In this paper, the essential sponsorship basics are presented and the communication instrument of sports sponsorship is illustrated. Building on this, both the perspectives of sponsors and sponsees are examined in detail. In addition, the special features of sports event sponsorships are highlighted. Finally, current developments in sports sponsorship in the context of the FIFA Soccer World Cup 2022 in Qatar and the UEFA European Soccer Championship 2024 in Germany are compared and discussed.
Business Process Management (BPM) ist aufgrund seiner Bedeutung für prozessorientierte Unternehmen und den daraus resultierenden Anforderungen hinsichtlich interner Betriebsorganisation und Audits, ein zentraler Bestandteil. Die Einführung und Aufrechterhaltung von BPM stellt jedoch einen erheblichen Aufwand dar, da Prozesse aufgenommen, modelliert und aktuell gehalten werden müssen. Empirische Belege zeigen, dass erfolgreiche Prozessmodellierung dabei eine besondere Herausforderung darstellt, welche häufig nicht zufriedenstellend nachhaltig gelingt. Ein wesentlicher Erfolgsfaktor für die nachhaltige Prozessorientierung in Unternehmen ist somit die konsistente und aktuelle Prozessmodellierung, sowie deren Adaption an externe und interne Veränderungen. Mittels einer Literaturrecherche werden die relevanten Dimensionen zur nachhaltigen Prozessorientierung auf Grundlage der Prozessmodellierung ermittelt. Auf deren Basis wird ein adaptives handlungsorientiertes Framework für die praktische Anwendung in Unternehmen abgeleitet.
Rare but extreme events, such as pandemics, terror attacks, and stock market collapses, pose a risk that could undermine cooperation in societies and groups. We extend the public goods game (PGG) to investigate the relationship between rare but extreme external risks and cooperation in a laboratory experiment. By incorporating risk as an external random variable in the PGG, independent of the participants’ contributions, we preserve the economic equilibrium of non-cooperation in the original game. Furthermore, we examine whether cooperation can be restored by the relatively simple intervention of informing about countermeasures while keeping the actual risk constant. Our experimental results reveal that on average extreme risks indeed decrease contributions by about 20%; however, countermeasure information increases contributions by about 10%. Specifically, in the first interactions, cooperation levels can even reach those observed in the riskless baseline. Our results suggest that countermeasure information could help reinforce social cohesion and resilience in the face of rare but extreme risks.
This paper explores the application of People Analytics in
recruiting professors for universities of applied sciences. Using data-driven personas, the research project aims to identify and communicate the different paths and connections leading candidates to a professorship. The authors introduce the concept of personas, describe the underlying data source and derive an example for the current project.
Framework for integrating intelligent product structures into a flexible manufacturing system
(2023)
Increasing individualisation of products with a high variety and shorter product lifecycles result in smaller lot sizes, increasing order numbers, and rising data and information processing for manufacturing companies. To cope with these trends, integrated management of the products and manufacturing information is necessary through a “product-driven” manufacturing system. Intelligent products that are integrated as an active element within the controlling and planning of the manufacturing process can represent flexibility advantages for the system. However, there are still challenges regarding system integration and evaluation of product intel-ligence structures. In light of these trends, this paper proposes a conceptual frame-work for defining, analysing, and evaluating intelligent products using the example of an assembly system. This paper begins with a classification of the existing problems in the assembly and a definition of the intelligence level. In contrast to previous approaches, the analysis of products is expanded to five dimensions. Based on this, a structured evaluation method for a use case is presented. The structure of solving the assembly problem is provided by the use case-specific ontology model. Results are presented in terms of an assignment of different application areas, linking the problem with the target intelligence class and, depending on the intelligence class of the product, suggesting requirements for implementation. The conceptual frame-work is evaluated by utilising a case study in a learning factory. Here, the model-mix assembly is controlled actively by the workpiece carrier in terms of transferring the variant-specific work instructions to the operator and the collaborative robot (cobot) at the workstations. The resulting system thus enables better exploitation of the poten-tials through less frequent errors and shorter search times. Such an implementation has demonstrated that the intelligent workpiece carrier represents an additional part for realising a cyber-physical production system (CPPS).
Automatic content creation system for augmented reality maintenance applications for legacy machines
(2024)
Augmented reality (AR) applications have great potential to assist maintenance workers in their operations. However, creating AR solutions is time-consuming and laborious, which limits its widespread adoption in the industry. It therefore often happens that even with the latest generation machines, instead of an AR solution, the user only receives an electronic manual for the equipment operation and maintenance. This is commonplace with legacy machines. For this reason, solutions are required that simplify the creation of such AR solutions. This paper presents an approach using an electronic manual as a basis to create fast and cost-effective AR solutions for maintenance. As part of the approach, an application was developed to automatically identify and subdivide the chapters of electronic manuals via the bookmarks in the table of contents. The contents are then automatically uploaded to a central server and indexed with a suitable marker to make the data retrievable. The prepared content can then be accessed for creating context-related AR instructions via the marker. The application is characterized by the fact that no developers or experts are required to prepare the information. In addition to complying with common design criteria, the clear presentation of the contents and the intuitive use of the system offer added value for the performance of maintenance tasks. Together, these two elements form a novel way to retrofit legacy machines with AR maintenance instructions. The practical validation of the system took place in a factory environment. For this purpose, the content was created for a filter change on a CNC milling machine. The results show that inexperienced users can extract appropriate content with the software application. Furthermore, it is shown that maintenance workers, can access the content with an AR application developed for the Microsoft HoloLens 2 and complete simple tasks provided in the manufacturer's electronic manual.
Das Thema des Direktvertriebs (Direct-to-Customer oder kurz D-to-C) in der Automobilindustrie ist en vogue, denn nach Valtech (2023, S. 2) ist die Umstellung der Vertriebsmodelle in dieser Branche unumgänglich. Die Covid-19-Pandemie hat zudem noch als Katalysator für den D-to-C fungiert und die digitale Transformation sowie die Akzeptanz virtueller Verkaufsprozesse beschleunigt.
Tech hubs (THs) and cognate structures are nowadays ubiquitous in the innovation ecosystem of Sub-Saharan African (SSA) countries. However, the concept of THs is fuzzy due to the lack of a clear and universally accepted definition. This ambiguity is further compounded by the diverse range of organizations that self-identify as hubs, or are categorized as such by others. As a result, research on THs in SSA remained limited. Against the backdrop of established research on the interconnectedness of technology, innovation and entrepreneurship in different organizational forms, this paper is meant to provide fresh insights into the study of THs in SSA. To advance future research, first, it reveals what is special about THs in SSA and how they are related to existing concepts. I particularly argue that they contour a fourth-wave model of incubation. Second, four main categories are unfolded to delineate THs in SSA which is the cornerstone for future research.
Purpose – This paper aims to determine the affecting factors of the brand authenticity of startups in social media.
Design/methodology/approach – Using a qualitative method based on a grounded theory approach, this research specifies and classifies the affecting factors of brand authenticity of startups in social media through in-depth semi-structured interviews.
Findings – Multiple factors affecting the brand authenticity of startups in social media are determined and categorized as indexical, iconic and existential cues through this research. Connection to heritage and having credible support are determined as indexical cues. Founder intellectuality, brand intellectuality, commitment toward customers and proactive clear and interesting communications are identified as iconic cues. Having self-confidence and self-satisfaction, having intimacy with the brand and a joyful feeling for interactions with the community around the brand are determined as existential cues in this research. This research furthers previous arguments on a multiplicity of brand authenticity by shedding light on the relationship between the different aspects of authenticity and the form that different affecting factors can be organized together. Consumers eventually evaluate a strengthened perception of brand authenticity through existential cues that reflect the cues of other aspects (iconic and indexical) which passed through the goal-based assessment and self-authentication filter.
Research limitations/implications – The research sampling population can be more diversified in terms of sociodemographic attributes. Due to the qualitative methodology of this research, assessment of the findings through quantitative methods can be considered in future research. Practical implications – Using the findings of this research, startup managers can properly build a perception of authenticity in their consumers’ minds by using alternate factors while lacking major indexical cues such as heritage. This research helps startup businesses to design their brand communications better to convey their authenticity to their audiences.
Originality/value – This research determines the factors affecting the authenticity of startup brands in social media. It also defines the process of authenticity perception through different aspects of brand authenticity.