Building a global process standard at the most international company on earth : DHL Express ; teaching case
- As "the most international company on earth", DHL Express promised to deliver packages between almost any pair of countries within a defined time-frame. To fulfill this promise, the company had introduced a set of global business and technology standards. While standardization had many advantages (improving service for multinational customers, faster response to changes in import/export regulations, sharing of best practices etc.), it created impediments to local innovation and responsiveness in DHL Express' network of 220 countries/territories. Reconciling standardization-innovation tradeoffs is a critical management issue for global companies in the digital economy. This case describes one large, successful company's approach to the tradeoff of standardization versus innovation.
Author of HS Reutlingen | Mocker, Martin |
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URN: | urn:nbn:de:bsz:rt2-opus4-7203 |
URL: | http://aisel.aisnet.org/icis2014/proceedings/ISCurriculum/14/ |
URL: | http://aisel.aisnet.org/cgi/viewcontent.cgi?article=1325&context=icis2014 |
Erschienen in: | Building a better world through information systems : International Conference on Information Systems (ICIS 2014), Auckland, New Zealand, 14 - 17 December 2014 ; 10. IS Curriculum and Education |
Document Type: | Conference proceeding |
Language: | English |
Publication year: | 2014 |
Creating Corporation: | Association for Information Systems |
Tag: | IS platform; business process innovation; enterprise architecture; global business process standard |
Page Number: | 12 |
First Page: | 1 |
Last Page: | 12 |
DDC classes: | 650 Management |
Open access?: | Ja |
Licence (German): | Open Access |