Neuroeconomics - the economics of human brains. - (Behavioral economics ; part 3)
- Neuroeconomics is the interdisciplinary study by neuroscientists and economists of the complex brain interactions between controlled and autonomic (or automatic) processes, and between cognitive and affective brain systems and the implications for economic behavior and the overall economy.
| Author of HS Reutlingen | Herzog, Bodo |
|---|---|
| Publisher: | Europäische Fernhochschule Hamburg |
| Place of publication: | Hamburg |
| Document Type: | Book |
| Language: | English |
| Year of Publication: | 2012 |
| Page Number: | 100 |
| PPN: | Im Katalog der Hochschule Reutlingen ansehen |
| DDC classes: | 330 Wirtschaft |
| Open Access?: | Nein |
