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AI technologies such as deep learning provide promising advances in many areas. Using these technologies, enterprises and organizations implement new business models and capabilities. In the beginning, AI-technologies have been deployed in an experimental environment. AI-based applications have been created in an ad-hoc manner and without methodological guidance or engineering approach. Due to the increasing importance of AI-technologies, however, a more structured approach is necessary that enable the methodological engineering of AI-based applications. Therefore, we develop in this paper first steps towards methodological engineering of AI-based applications. First, we identify some important differences between the technological foundations of AI- technologies, in particular deep learning, and traditional information technologies. Then we create a framework that enables to engineer AI-applications using four steps: identification of an AI-application type, sub-type identification, lifecycle phase, and definition of details. The introduced framework considers that AI-applications use an inductive approach to infer knowledge from huge collections and streams of data. It not only enables the rapid development of AI-application but also the efficient sharing of knowledge on AI-applications.
Today, many companies are adapting their strategy, business models, products, services as well as business processes and information systems in order to expand their digitalization level through intelligent systems and services. The paper raises an important question: What are cognitive co-creation mechanisms for extending digital services and architectures to readjust the usage value of smart services? Typically, extensions of digital services and products and their architectures are manual design tasks that are complex and require specialized, rare experts. The current publication explores the basic idea of extending specific digital artifacts, such as intelligent service architectures, through mechanisms of cognitive co-creation to enable a rapid evolutionary path and better integration of humans and intelligent systems. We explore the development of intelligent service architectures through a combined, iterative, and permanent task of co-creation between humans and intelligent systems as part of a new concept of cognitively adapted smart services. In this paper, we present components of a new platform for the joint co-creation of cognitive services for an ecosystem of intelligent services that enables the adaptation of digital services and architectures.
§ 303 Schuldenkonsolidierung
(2020)
Mit den Aufgaben und Fallstudien des Übungsbuchs lassen sich gezielt die zentralen Kapitel und Themen des Lehrbuchs wiederholen, vertiefen und auf Problemstellungen der Unternehmnespraxis übertraggen. Die detaillierten Lösungshinweise zu allen Aufgabenstellungen sind durch zahlreiche Abbildungen und Tabellen unmittelbar nachvollziehbar. Damit ermöglicht das Übungsbuch insbesondere eine optimale Prüfungsvorbereitung.
The development of new materials that mimic cartilage and its function is an unmet need that will allow replacing the damaged parts of the joints, instead of the whole joint. Polyvinyl alcohol (PVA) hydrogels have raised special interest for this application due to their biocompatibility, high swelling capacity and chemical stability. In this work, the effect of post-processing treatments (annealing, high hydrostatic pressure (HHP) and gamma-radiation) on the performance of PVA gels obtained by cast-drying was investigated and, their ability to be used as delivery vehicles of the anti-inflammatories diclofenac or ketorolac was evaluated. HHP damaged the hydrogels, breaking some bonds in the polymeric matrix, and therefore led to poor mechanical and tribological properties. The remaining treatments, in general, improved the performance of the materials, increasing their crystallinity. Annealing at 150 °C generated the best mechanical and tribological results: higher resistance to compressive and tensile loads, lower friction coefficients and ability to support higher loads in sliding movement. This material was loaded with the anti-inflammatories, both without and with vitamin E (Vit.E) or Vit.E + cetalkonium chloride (CKC). Vit.E + CKC helped to control the release of the drugs which occurred in 24 h. The material did not induce irritability or cytotoxicity and, therefore, shows high potential to be used in cartilage replacement with a therapeutic effect in the immediate postoperative period.
Als Google vor einigen Jahren begann, seine riesigen Personaldatenbestände auszuwerten, um herauszufinden, welche Eigenschaften gute Führungskräfte ausmachen, betrat es Neuland. Die Ergebnisse legten nahe, die Daten auch für andere personalwirtschaftliche Fragen zu nutzen (vgl. Garvin).
Inzwischen beschäftigen sich nicht nur Technologie-unternehmen wie Google mit Verfahren, die unter dem Schlagwort People Analytics (auch HR Analytics oder Workforce Analytics) intensiv diskutiert und erforscht werden. Dabei werden die umfangreichen Bestände an mitarbeiterbezogenen Daten, die bei der Rekrutierung, bei Mitarbeiterumfragen oder Leistungsbeurteilungen anfallen, systematisch analysiert und für Prognosen genutzt (vgl. Marler/Boudreau, S. 15). Dem liegt die Annahme zugrunde, dass Personalentscheidungen verbessert werden, wenn sie nicht nur auf Intuition und Erfahrung beruhen, sondern zudem auf einem soliden Datenfundament.
Are textile structures better? In the professional world, there is no doubt that textile composites can offer many advantages. It is well known that they are often better than non-textile alternatives. There are manifold examples. Innovative developments are not only the popular textile reinforced concrete which was awarded with the Deutscher Zukunftspreis (German Future Award) but also a huge number of probably less perceived or spectacular products based on fiber-reinforced plastics.
Der ›AM Field Guide‹ gibt einen ersten strukturierten Überblick in die komplexe und vielschichtige Welt der additiven Fertigungsverfahren. Getrennt nach den Materialien Polymere, Metalle und weitere Materialien werden die gängigsten jeweils auf dem Markt angebotenen AM-Verfahren schematisch dargestellt und der Verfahrenskern in Kurzform beschrieben. Neben den hier dargestellten Hauptverfahren gibt es viele Derivate und Sonderverfahren, die ebenfalls ein gesetzt werden jedoch nicht explizit gezeigt sind. Zu beachten ist, dass in dem jungen Bereich der additiven Fertigung viele Hersteller ihren AM-Anwendungen eigene Namen geben, so dass eine allgemeingültige umfassende Klassifizierung nur ansatzweise erreichbar ist.
Customer orientation should be the core engine of every organisation. Information technology can be considered as the enabler to generate competitive advantages through customer processes in marketing, sales and service. The impact of information technologies is the biggest risk and at the same time a huge opportunity for any organisation. Research shows that Customer Relationship Management (CRM) enables organisations to perform better and focus more on their customers (e.g. market capitalisation of Amazon). While global enterprises are shaping the future of customer centricity and information technology, the question arises how German B2B organisations can shift their value contribution from product-centric to customer-centric. Therefore, these organisations are attempting to implement CRM software and putting their customers more into focus. However, the question remains, how organisations are approaching the implementation of CRM and if these attempts are paying off in terms of business performance.
Contributing to this highly topical discussion, this thesis contributes to the body of knowledge about the implementation of CRM in the German B2B sector and how it impacts their business performance. First, theoretical frameworks have been developed based on an extensive literature review. Hereby different aspects of CRM are worked-out and mapped against three dimensions of business performance, namely process efficiency, customer satisfaction and financial performance. Based on the theory, a conceptual framework was developed to test the relationships between CRM and Business Performance (BP). Therefore, a survey with 500 participants has been conducted. Based on this a measurement model was developed to test five main hypotheses.
The findings of these hypotheses suggest, that the implementation of CRM positively impacts business performance. In specific, the usage of analytical CRM and the establishment of a dedicated CRM success measurement correlate with the performance of German B2B organisations. In addition to these main findings, various key statements could be derived from the research and a measurement model was developed, which can be used for different organisational characteristics assessing BP. As a result, CRM implementations can be enhanced, and business performance can be improved.