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Knowledge is an important resource, whose transfer is still not completely understood. The underlying belief of this thesis is that knowledge cannot be transferred directly from one person to another but must be converted for the transfer and therefore is subject to loss of knowledge and misunderstanding. This thesis proposes a new model for knowledge transfer and empirically evaluates this model. The model is based on the belief that knowledge must be encoded by the sender to transfer it to the receiver, who has to decode the message to obtain knowledge.
To prepare for the model this thesis provides an overview about models for knowledge transfer and factors that influence knowledge transfer. The proposed theoretical model for knowledge transfer is implemented in a prototype to demonstrate its applicability. The model describes the influence of the four layers, namely code, syntactic, semantic, and pragmatic layers, on the encoding and decoding of the message. The precise description of the influencing factors and the overlapping knowledge from sender and receiver facilitate its implementation.
The application area of the layered model for knowledge transfer was chosen to be business process modelling. Business processes incorporate an important knowledge resource of an organisation as they describe the procedures for the production of products and services. The implementation in a software prototype allows a precise description of the process by adding semantic to the simple business process modelling language used.
This thesis contributes to the body of knowledge by providing a new model for knowledge transfer, which shows the process of knowledge transfer in greater detail and highlights influencing factors. The implementation in the area of business process modelling reveals the support provided by the model. An expert evaluation indicates that the implementation of the proposed model supports knowledge transfer in business process modelling. The results of the qualitative evaluation are supported by the findings of a qualitative evaluation, performed as a quasi-experiment with a pre-test/post-test design and two experimental groups and one control group. Mann-Whitney U tests indicated that the group that used the tool that implemented the layered model performed significantly better in terms of completeness (the degree of completeness achieved in the transfer) in comparison with the group that used a standard BPM tool (Z = 3.057, p = 0.002, r = 0.59) and the control group that used pen and paper (Z = 3.859, p < 0.001, r = 0.72). The experiment indicates that the implementation of the layered model supports the creation of a business process and facilitates a more precise representation.
Saving energy and protecting the environment became fundamental for society and politics, why several laws were enacted to increase the energy-efficiency. Furthermore, the growing number of vehicles and drivers leaded to more accidents and fatalities on the roads, why road safety became an important factor as well. Due to the increasing importance of energy-efficiency and safety, car manufacturers started to optimise the vehicle in terms of energy-effciency and safety. However, energy-efficiency and road safety can be also increased by adapting the driving behaviour to the given driving situation. This thesis presents a concept of an adaptive and rule based driving system that tries to educate the driver in energy-efficient and safe driving by showing recommendations on time. Unlike existing driving-systems, the presented driving system considers energy-efficiency and safety relevant driving rules, the individual driving behaviour and the driver condition. This allows to avoid the distraction of the driver and to increase the acceptance of the driving system, while improving the driving behaviour in terms of energy-efficiency and safety. A prototype of the driving system was developed and evaluated. The evaluation was done on a driving simulator using 42 test drivers, who tested the effect of the driving system on the driving behaviour and the effect of the adaptiveness of the driving system on the user acceptance. It has been proven during the evaluation that the energy-efficiency and safety can be increased, when the driving system was used. Furthermore, it has been proven that the user acceptance of the driving system increases when the adaptive feature was turned on. A high user acceptance of the driving system allows a steady usage of the driving system and, thus, a steady improvement of the driving behaviour in terms of energy-efficiency and safety.
In order to explore an image, the human eye functions like a spotlight, scanning the content from one object to the next. This visual search behavior is implemented with the help of attention control. The following work surveys the visual search behavior in "Wimmelpictures", a special type of busy pictures. The research objective is to analyze different search strategies and to work out possible differences concerning age and gender. The university experiment is carried out by an eye tracker that records the fixations and saccades of the test persons. The results indicate three forms of search strategy: based on a pattern, based on feature selection, or a mixture of both. Our data shows the search for special features of the target is the most successful. Furthermore there are no differences concerning gender but some concerning age. All age groups need more time to locate the target with an increasing number of distractors in the image. The size of the target is also relevant as a larger target is found more quickly than the smaller one.
The Seventh International Conferences on Pervasive Patterns and Applications (PATTERNS 2015), held between March 22-27, 2015 in Nice, France, continued a series of events targeting the application of advanced patterns, at-large. In addition to support for patterns and pattern processing, special categories of patterns covering ubiquity, software, security, communications, discovery and decision were considered. It is believed that patterns play an important role on cognition, automation, and service computation and orchestration areas. Antipatterns come as a normal output as needed lessons learned.
In recent years, the rise of social media received significant importance in marketing research and practice. Consequently, interfaces to social media platforms have also been integrated into Business-to-Business (B2B) salesforce applications, although very little is as yet known about their usage and general impact on B2B sales performance. This paper evaluates 1) the conceptualization of social media usage in dyadic B2B relationships; 2) the effects of a more differentiated usage construct on customer satisfaction; 3) antecedents of social media usage on multiple levels; and 4) the effectiveness of social media usage for different types of cus-tomers. The framework presented here is tested cross-industry against data collected from dyadic buyer-seller relationships in the IT service industry. The results elucidate the precondi-tions and the impact of social media usage strategies in B2B sales relations.
Social media usage in business-to-business sales : conceptualization, antecedents, and outcomes
(2015)
In recent years, the rise of social media received significant importance in marketing research. Social media applications now provide executives with a raft of new options. Consequently, interfaces to social media platforms have also been integrated into Business to-Business (B2B) salesforce applications, although very little is as yet known about their usage and general impact on B2B sales performance. This paper evaluates 1) the conceptualization of social media usage in a dyadic B2B relationship; 2) the effects of a more differentiated usage construct on customer satisfaction; 3) antecedents of social media usage on multiple levels; and 4) the effectiveness of social media usage for different types of customers. The framework presented here is tested cross-industry against data collected from dyadic buyer seller relationships in the IT service industry. The results elucidate the preconditions and the impact of social media usage strategies in B2B sales relations.
Flash SSDs are omnipresent as database storage. HDD replacement is seamless since Flash SSDs implement the same legacy hardware and software interfaces to enable backward compatibility. Yet, the price paid is high as backward compatibility masks the native behaviour, incurs significant complexity and decreases I/O performance, making it non-robust and unpredictable. Flash SSDs are black-boxes. Although DBMS have ample mechanisms to control hardware directly and utilize the performance potential of Flash memory, the legacy interfaces and black-box architecture of Flash devices prevent them from doing so.
In this paper we demonstrate NoFTL, an approach that enables native Flash access and integrates parts of the Flashmanagement functionality into the DBMS yielding significant performance increase and simplification of the I/O stack. NoFTL is implemented on real hardware based on the OpenSSD research platform. The contributions of this paper include: (i) a description of the NoFTL native Flash storage architecture; (ii) its integration in Shore-MT and (iii) performance evaluation of NoFTL on a real Flash SSD and on an on-line data-driven Flash emulator under TPCB, C,E and H workloads. The performance evaluation results indicate an improvement of at least 2.4x on real hardware over conventional Flash storage; as well as better utilisation of native Flash parallelism.
In the present tutorial we perform a cross-cut analysis of database systems from the perspective of modern storage technology, namely Flash memory. We argue that neither the design of modern DBMS, nor the architecture of flash storage technologies are aligned with each other. The result is needlessly suboptimal DBMS performance and inefficient flash utilisation as well as low flash storage endurance and reliability. We showcase new DBMS approaches with improved algorithms and leaner architectures, designed to leverage the properties of modern storage technologies. We cover the area of transaction management and multi-versioning, putting a special emphasis on: (i) version organisation models and invalidation mechanisms in multi-versioning DBMS; (ii) Flash storage management especially on append-based storage in tuple granularity; (iii) Flash-friendly buffer management; as well as (iv) improvements in the searching and indexing models. Furthermore, we present our NoFTL approach to native Flash access that integrates parts of the flash-management functionality into the DBMS yielding significant performance increase and simplification of the I/O stack. In addition, we cover the basics of building large Flash storage for DBMS and revisit some of the RAID techniques and principles.
Real Time Charging (RTC) applications that reside in the telecommunications domain have the need for extremely fast database transactions. Today´s providers rely mostly on in-memory databases for this kind of information processing. A flexible and modular benchmark suite specifically designed for this domain provides a valuable framework to test the performance of different DB candidates. Besides a data and a load generator, the suite also includes decoupled database connectors and use case components for convenient customization and extension. Such easily produced test results can be used as guidance for choosing a subset of candidates for further tuning/testing and finally evaluating the database most suited to the chosen use cases. This is why our benchmark suite can be of value for choosing databases for RTC use cases.
A behavior marker for measuring non-technical skills of software professionals : an empirical study
(2015)
Managers recognize that software development teams need to be developed. Although technical skills are necessary, non-technical (NT) skills are equally, if not more, necessary for project success. Currently, there are no proven tools to measure the NT skills of software developers or software development teams. Behavioral markers (observable behaviors that have positive or negative impacts on individual or team performance) are successfully used by airline and medical industries to measure NT skill performance. This research developed and validated a behavior marker tool rated video clips of software development teams. The initial results show that the behavior marker tool can be reliably used with minimal training.